
After thinking about the four adverts. I have decided the the Sony Bravia commercial. The camera was really focusing on the bouncy balls since they represent colour that the T.V. promises to for-fill. What I think the main technique is that it's unique-ness. No other advert has ever done this before, therefore winning my vote over the pepsi video. The music in the background makes your mind relax and makes you enjoy the ad. This is also a technique (opinion as fact) cause this is sending a message that if you buy this T.V. it will make you relax.
The video also has a sense of art too it so it draws more audience, especially people who enjoy art,designing and creative activities. Another related comment was the various colours which sticks to to the company's slogan. "Colour... Like no Other."
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